![]() ![]() So marketing (and spammers) know the recipient email is legit. It’s why some people don’t like Gmail and other web-based email since it is difficult to turn off web beacons, canaries, web bugs, whatever you want to call marketing tracking techniques.įun fact: Gmail triggers embedded trackers when you load your inbox, even before you open the specific message. Why does it show California when you know the user is in another state? Because the user that “opened” your email is using Gmail or similar webmail or custom mail client/app, and those mail servers (in California) process the embedded images then serve them to the user. That last bit saves you a manual Whois lookup of the source IP just to figure out where in the world the user is. It shows more details then similar products, such as full user agent (iPad version only) or geographic description of the source IP (and yes, it shows the IP address too). Otherwise, everything else in app works great, even the free version. I knocked off a star because the “share” feature (with short link) does not work anymore.
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